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The Next Chapter in Athletic Footwear: ASICS Gel Quantum 360 VIII.

Within the ever expanding confines of athletic footwear, few names resonate as strongly as ASICS. For years, the brand that goes by the acronym for the Latin phrase A.nima S.ana I.n C.orpore S.ano, i.e. "a sound mind in a sound body", has been at the forefront of innovation, pushing the boundaries of what is possible in terms of technology, comfort, and style. Among their impressive lineup stands the Gel Quantum series, a collection revered for its groundbreaking features and performance-driven design.

At the heart of the Gel Quantum series lies ASICS' revolutionary GEL cushioning technology. Strategically placed gel inserts within the midsole absorb shock and provide unparalleled cushioning, offering a level of comfort that's unmatched in the industry. This innovation not only enhances the wearer's experience but also minimizes the risk of impact-related injuries during rigorous activities like running or training. This 360-degree approach ensures consistent shock absorption and cushioning from heel to toe, resulting in a smoother and more comfortable ride for athletes of all levels.

But the excellence of the Gel Quantum series extends beyond cushioning alone. Each shoe boasts innovative construction techniques and materials designed to optimize performance and durability. From seamless uppers that reduce irritation and friction to supportive heel counters that enhance stability, every aspect of these shoes is meticulously crafted to elevate the wearer's experience.

Integral to the success of the Gel Quantum series is ASICS' Trusstic technology—a lightweight and rigid plastic bridge placed under the arch of the shoe. This innovative system not only enhances structural integrity but also prevents excessive twisting of the shoe, providing additional support during high-impact activities. It's a testament to ASICS' dedication to both performance and safety.

What's perhaps most impressive about the Gel Quantum series is its versatility. While initially conceived for performance running, these shoes have seamlessly transitioned into the realm of everyday wear and casual styling. Their sleek and modern design aesthetic, combined with a wide range of colorways and patterns, makes them a favorite among athletes and fashion-forward individuals alike.

Needless to say, we are more than mildly excited when a new iteration of the series is announced to push the boundaries of footwear technology, incorporating the latest advancements to enhance performance, comfort, and style. Leading the charge is the latest addition to the lineup—the ASICS GEL-Quantum 360 VIII.

What we love about the GEL-Quantum 360 VIII is that is draws inspiration from the beauty of natural forms and interlocking structures, boasting a visually captivating design that seamlessly blends artistry with functionality. Its breathable mesh upper, adorned with intricate 5D print details, not only enhances airflow but also elevates the aesthetic to new heights.

Not unlike with previous iterations of the series, ASICS has ensured that the GEL-Quantum 360 VIII delivers on both performance and comfort via the aforementioned TRUSSTIC and DIVISION GEL technologies.

Yet, what truly sets the GEL-Quantum 360 VIII apart is its commitment to sustainability. The incorporation of FF BLAST ECO cushioning, made with at least 20% biomass content extracted from sugarcane, not only provides exceptional resilience but also contributes to a greener future. With each step, wearers can take pride in knowing that they are making a positive impact on the planet.

From casual outings via pounding the streets to the track, the GEL-Quantum 360 VIII excels in both performance and style. Whether navigating urban landscapes or hitting the gym, its innovative features and advanced cushioning ensure that wearers stay comfortable and supported throughout their journey, seamlessly embodying versatility and performance.

With its cutting-edge features, sustainable materials, and striking design, the ASICS' most recent addition to the GEL QUANTUM series has raised the bar yet again in terms of both performance and style.


Words by AW.

Photo courtesy of ASICS.


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