Horny Pony – a whisky unicorn in a field of horses.

Over the last three decades the amazing living and breathing spirit that is whisky and its ever evolving industry has grown from small, humble beginnings to something that is now omnipresent in mainstream culture and hyped in the press on a regular basis.

However, what has been constant since aeons is the fact that changing with every sip, at different times of day, with different seasons and with whom you drink it, it is never not exciting to try new whiskies, especially when you find something amazing.

As new people and new countries discover whisky, demand is bound to further increase and has done so exponentially as has the amount of whisky investors and flippers, resulting in an array of negative side effects ranging from inflating prices, sold out special releases, the phenomenon of making a quick gain by investing in whisky without any interest in drinking or sharing it, an overheated secondary market and unopened bottles galore, making it at times nigh impossible for lovers of whisky to gain access to more coveted expressions.

Horny Pony to the rescue.

Inspired by the implications of COVID, Horny Pony is essentially a whisky lover’s endeavour geared around following his heartfelt passion, dedication to living in the present and making more great whisky accessible to more people via offering professionally presented samples, which are a great way of trying a selection of spirits before buying a full-size bottle.

With each dram being just a fraction of the cost of a full-sized bottle, Horny Pony caters to all tiers of whisky lovers – from the uninitiated interested in experiencing different styles from around the world, via the more seasoned looking to put an end to buyer’s remorse to ones looking for a taste of some of the most elusive drops and hunted for unicorns, i.e. horny ponies on the planet.

While there is certainly no shortage of whisky sample stores, what differentiated and makes Horny Pony stand out and enjoy a great reputation amongst the most critical cabal is the rare combination of expertly sourced and curated offerings, utmost attention to detail, consistency and quality control, all aspects of which are informed by a sincere appreciation for the enjoyment of whisky.

Operating at the core of the industry, what the whisky luminary Triston Farmer has accomplished in seeking out whisky in its purest form, describing it accurately by flavour and providing quality service allows for one’s curious passion to be taken on a journey from the exceptionally good, to the weird and the wonderful.

Having tried a range of whisky curation services and sample stores over the years, we have yet to experience an entity within the realm of whisky that is able to rival what Horny Pony offers – especially if you are intrigued by the more adventurous side to whisky.

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Words by AW.

Photos courtesy of Horny Pony.